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NEWSNEWS

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We Love Technology!
The internet is the number one medium of information when it comes to fashion and a powerful marketplace as well. Online sales of clothing have now surpassed those of books and CDs fourfold – with the tendency going upward. At the new WEB ...

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seek

Targeting the modern need for showcasing likeminded contemporary brands in a setting that best suit their style, and providing a new buying experience in Berlin – SEEK was created in January 2009 together with PREMIUM.
For July 2009 SEEK will bring a further heightened experience with ...

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Menswear

From classic sartorial art to relaxed sportswear and progressive fashion PREMIUM offers the whole men’s wear world in one new area!

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green

More and more companies are recognizing the sign of the times and switching to ecological manufacturing, sustainable production and fair trade. For more than two years now, and as one of the first trade fairs to do so, PREMIUM will showcase the GREEN LIFESTYLE Area ...

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Accessories

Accessories – shoes, scarves, jewellery, handbags, hats – essentials for a great look.
For the Spring|Summer 2010 season PREMIUM, for the first time, presents an area totally devoted to accessories – the world’s most important minor matter. Pimp your style!

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Events

PREMIUM EVENTS SPRING | SUMMER 2010

We kindly invite you to the following PREMIUM Spring|Summer 2010 events!

1 – 3 July
PREMIUM
STATION-Berlin
Luckenwalder Strasse 4–6 | Kreuzberg
www.premiumexhibitions.com

1 – 4 July
MERCEDES-BENZ FASHION WEEK BERLIN
Bebelplatz | Mitte
Invitation only!
www.mercedes-benzfashionweekberlin ...

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Mercedes-Benz Fashion Week Berlin

Mercedes-Benz Fashion Week Berlin took place again in January 2009 for the fourth season, presenting an exciting mix of established brands and up-and-coming designers. Both national and international journalists and buyers came to Berlin to discover the latest trends for Autumn|Winter 2009|2010.

“Mercedes-Benz ...

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